Mediahuis selects Integration X ADPOINT

Belgian newspaper publishing and broadcast media company Mediahuis, has chosen Integration X ADPOINT as their new solution for advertising material management and production.

ADPOINT will power the ongoing transition of print, online and mobile advertising, and support Mediahuis’ strategy of a faster, more efficient and customer-orientated workflow. In connection with Mediahuis existing Alfamedia AdSuite sales solution, ADPOINT will manage both in-house and outsourced advertising production units.

Mediahuis publishes De Standaard, Het Nieuwsblad, Gazet van Antwerpen and Het Belang van Limburg as well as many other titles and websites.

November 21st, 2017